Consumer Electronics Whitepapers

5 Trends To Watch in Consumer Electronics

From Océ Business Services: The consumer technology industry continues to help propel the economy forward with sales expected to top $148 billion in 2007. Although it's difficult to select only five, CEA analysts have taken their best shot at previewing some areas that hold enormous potential in the market. This year, Five Technology Trends to Watch has selected the following areas of promise.
Attachments:
Download this file (2007-2008_5_Tech_Trends_to_Watch.pdf)5 Trends to Watch[ ]7738 Kb
 

Changing Channels in CE

From IBM Global Business Services: For decades, consumer electronics (CE) manufacturers have focused on creating products and retailers have focused on selling them. But things are changing. CE manufacturers and retailers are moving into each other’s business space while still being dependent on each other. We believe that CE manufacturers need to quickly learn more about their end consumers, and rethink their channel strategy mix to best reach their target CE customers, all without alienating existing retail channel relationships.
Attachments:
Download this file (Changing Channels in CE.pdf)Changing Channels in CE[ ]94 Kb
 


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